Choose carefully, take risks with discernment
We are a premium produce selector, setting high standards in every choice we make.
Our role is to bring out the best in what nature provides, to satisfy our customers and to surprise them.
We offer a wide and consistent range of fresh fruit and vegetables, selected for their quality, consistency and flavour, at the fairest price.
Taking risks is part of what we do
Exploring, taking risks, experimenting, introducing new products…
Boldness is an integral part of the way we think and do business.
To be bold means:
- Seeking out new producers
- Offering different varieties
- Breaking out of our usual routines
- Creating a sense of surprise
Always with high standards and discernment.
Recognised expertise
We really stand out when it comes to
- Citrus fruits
- Exotic fruits
- Stone fruits
- Tomatoes and lettuces
In these categories, our product knowledge, sourcing expertise and high standards make all the difference.
Responsible and well-considered choices
We offer high-end, conventional and sustainable products to meet market expectations:
- Locally sourced produce wherever possible
- HVE-certified and eco-friendly orchards
- Products bearing quality labels (PGI, etc.)
- Fel Partenariat certification
Mora Grand Export
Since 2025, Mora Frères has been expanding its business internationally, particularly in Asia (Japan, Hong Kong, Thailand and Taiwan), as well as in New Caledonia, the United States, Martinique and Italy. It is also targeting countries in the Middle East.
Mora Frères exports fresh, 100% French, top-quality fruit and vegetables to discerning players in the international gastronomy sector: high-end restaurants, delicatessens and premium food retailers. Our products are particularly popular with chefs seeking rare and authentic flavours from across France.
Our strategy is based on excellence and rarity. We select exceptional products capable of inspiring the world’s greatest chefs. We always prioritise quality, reliability and freshness, whilst taking logistical constraints into account. We also choose to work with a single representative per country or state, in order to maintain a lasting and consistent relationship.
What sets us apart: remaining true to our identity whilst looking to the future, with the relevance of our offering, responsiveness, flexibility and the quality of our relationships at the heart of our approach.